Getting Naked Review: Is Bertinelli Real?
You finished Four Thousand Weeks convinced that hustle culture was poisoning you. You nodded through Oliver Burkemanâs finitude argument, felt the relief of permission to do less. Then six months later you felt vaguely unfulfilled. Underperforming, almost. The slow-productivity books told you to do less. But less of what? Less of the thing that actually matters to you?
That gap is exactly where Brad Stulbergâs The Way of Excellence (January 2026) lands.
This book is for high achievers who burned out chasing metrics, read the anti-hustle canon, and then found its prescription (do less, accept limits, lower the stakes) didnât feel like an answer either. If youâve read Cal Newport and felt respectable but vaguely deflated, or finished Burkeman and felt philosophically enlightened but practically lost, Stulberg has something different to say.
Quick Verdict
Aspect Rating Practical Usefulness â â â â â Evidence Quality â â â â â Originality â â â ââ Writing Quality â â â â â Worth the Time â â â â â Best for: High achievers whoâve burned out on hustle culture AND feel let down by slow-productivity messaging. Especially useful if youâre self-employed, creative, or have meaningful autonomy over your work. Skip if: You work in a corporate environment with imposed productivity targets and limited autonomy. The framework assumes a kind of choice over your workload that many people simply donât have. Pages: ~288 (4â5 hours reading time) Actually useful content: 70%
Before the review itself, this comparison table is worth your time, because The Way of Excellence only makes sense once you see what itâs pushing against on both flanks.
| Hustle Culture | Anti-Hustle (Newport, Burkeman) | Stulbergâs Position | |
|---|---|---|---|
| Core claim | Do more, faster, always | Accept limits, do less, slow down | Do things more fully, with better reasons |
| Identity | Fused with productivity | Decoupled from work | Grounded in values, not outcomes |
| On ambition | Celebrate it | Skeptical of it | Situate and channel it |
| On standards | High standards = success | Perfectionism is a trap | High standards + ego detachment from results |
| What it ignores | Burnout, meaning, sustainability | The genuine human drive to strive and create | Corporate employees with imposed workloads |
| Representative books | Hustle Harder, Hustle Smarter | Four Thousand Weeks, Slow Productivity | The Way of Excellence, The Practice of Groundedness |
The table makes Stulbergâs differentiation clear: heâs not against ambition or high standards. Heâs against identity fusion with productivity outcomes. Thatâs a meaningfully different target than what anti-hustle books are aiming at.
Anti-hustle books like Four Thousand Weeks and Slow Productivity argue primarily for reduction: do fewer things, accept your finitude, stop chasing inbox zero. The implicit prescription is to lower the intensity. The Way of Excellence argues almost the opposite: do fewer things but go into them more completely, with higher care and fuller presence. Stulberg isnât asking you to want less or strive less. Heâs asking you to detach your identity from the outcome of your striving â to be deeply engaged with the work without making the results the measure of who you are. The difference matters in practice. Anti-hustle reads like permission to stop. Stulberg reads like a different reason to keep going.
Our earlier review of The Way of Excellence covers the bookâs internal strengths: the self-efficacy framework, the 48-hour rule, the values exercises. Read that for a straight assessment of what the book delivers.
This review goes somewhere different: what does Stulbergâs framework look like next to the books people are probably reading alongside it? Does it hold up when placed against the anti-hustle canon it implicitly critiques?
The core argument: excellence requires groundedness (a values-based identity stable enough that outcomes donât define you), process focus (caring about the work itself rather than the scoreboard), and acceptance of uncertainty (continuing despite not knowing if itâll work out). Stack those three and you get sustained high performance without the identity collapse that hustle culture eventually produces.
Thatâs a coherent framework. The question is whether itâs the right diagnosis for the reader standing at the intersection of burned-out hustle and unsatisfied anti-hustle.
Cal Newportâs Slow Productivity is excellent on work design. Its argument: knowledge workers should reduce simultaneous commitments and work at a natural, sustainable pace. Practically useful and empirically grounded. Itâs especially useful for the structure of a career.
But Newportâs framework is nearly silent on why youâd care deeply about any particular work. Slow productivity with work you find meaningless is just slow meaninglessness. Stulberg fills that gap. His values-alignment framework and the distinction between genuine and pseudo-excellence address the engine behind effort, not just the rate of it.
If youâve read Newport and found the how useful but felt the why was missing, Stulberg provides it. They complement each other better than they compete.
Four Thousand Weeks and Meditations for Mortals are sharper on finitude than Stulberg. Burkemanâs central insight is that the overwhelm many high achievers feel isnât a scheduling problem but a relationship-to-mortality problem. That gets more philosophical attention than Stulberg gives it.
Stulberg acknowledges arrival fallacy (the cognitive error of believing achievement will deliver the satisfaction youâre chasing). He handles it competently. But Burkeman goes further into why the arrival fallacy is so sticky, tracing it to an existential discomfort with limits that productivity culture exploits. That deeper diagnosis is worth having, and reading Stulberg without Burkeman means missing it.
The anti-hustle books that dominated 2025-2026 arenât wrong. Theyâre incomplete for a specific reader type: the person who genuinely wants to do excellent work and doesnât want permission to want less.
Groundedness as the load-bearing concept. Identity stability is underrated in performance literature. Hustle culture requires you to fuse your identity with your output (which means a bad quarter is a personal failure). Anti-hustle asks you to care less. Stulbergâs third option is a stable, values-based identity that isnât contingent on outcomes. More psychologically coherent than either extreme. You can care deeply about the work and not need it to validate you. That distinction is hard to hold in practice, but itâs the right target.
Pseudo-excellence as a diagnostic tool. The concept is sharp. Pseudo-excellence is the performance of high standards without the actual substance: hustle signaling, metric optimization, busyness as identity. Stulberg doesnât moralize about it. He treats it as a mechanism you can observe in yourself and address. Genuinely useful diagnostic if you can sit with what it reveals.
The self-efficacy argument. This is where the research holds up best. Building confidence through performing adequately under suboptimal conditions (rather than accumulating wins under good conditions) is grounded in Albert Banduraâs work on self-efficacy, one of the more well-replicated bodies of applied psychology. The practical implication â train in difficulty, not in optimal setups â is specific enough to act on. Stulberg has been developing this argument publicly on his Substack for years; readers who want the reasoning at more length before buying the book can start there.
It assumes meaningful work is available to you. This is the bookâs most significant constraint and one Stulberg only partially acknowledges. Groundedness, process focus, and values alignment are powerful when you have meaningful autonomy over what you work on and how you work on it. If youâre a corporate employee with externally imposed productivity targets, constant context switching, and no path to work that connects to your values, Stulbergâs framework offers limited traction.
The book works substantially better for the self-employed, the creative professional, the researcher, the athlete. Its examples skew toward these contexts. Itâs not that the philosophy is wrong for corporate employees. Itâs that the implementation advice doesnât account for environments where you canât just realign your work to your values because someone else controls what work you do.
Adam Grantâs Hidden Potential is better for corporate contexts. Itâs more focused on skill development within institutional constraints. Stulberg is better for people who have real latitude over their work.
The philosophy-to-practice gap. Part one of the book (the framework) is sharp. Part two (the practices) is where the integration loosens. The exercises work in isolation but donât flow from the philosophical framework as tightly as the book implies. A reader could do the values alignment exercises without having read a word of part one and get most of the practical benefit. Thatâs a structural problem. The philosophy and the practice donât fully speak to each other.
Tiny Experiments by Anne-Laure Le Cunff handles this better. Le Cunffâs iterative testing approach generates practices that are direct expressions of the theory. Stulbergâs practices are good, but the framework scaffolding them is sometimes retrofitted rather than generated.
The originality ceiling for existing Stulberg readers. If youâve read The Practice of Groundedness or Peak Performance, youâll recognize significant terrain here. The excellence-over-obsession argument, the anti-outcome-attachment position, the values-stability framework: all are synthesized and stated more completely in The Way of Excellence than in earlier books, but none are new. Readers new to Stulberg will get more marginal value than those whoâve followed his work.
Hereâs the honest sorting:
Read Stulberg if youâre a high achiever with real autonomy over your work whoâs either burned out on hustle or found the anti-hustle message emotionally accurate but motivationally insufficient. You want to do excellent work and need a better reason and framework for it than âwinâ or âaccept limits.â
Read Burkeman if youâre caught in urgency addiction: the feeling that everything is critical, that being constantly behind is the natural state, that stopping would mean something is wrong with you. Stulberg wonât address the existential roots of that pattern. Burkeman will.
Read Newport if your problem is overcommitment: too many simultaneous projects, constant availability, context-switching that prevents deep work. Newport gives you structural interventions. Stulberg assumes youâve already won that fight.
Read all three if you have the time and want a complete picture. They genuinely complement rather than repeat each other. But if youâre picking one, let the description above guide you to the right diagnosis.
The values alignment exercises in part two are the highest-return item in this book. Two hours with a notebook, working through Stulbergâs prompts for identifying core values versus aspirational values (things you wish you cared about more than you do). This produces specific, useful data about where your energy is actually going versus where youâd want it to go.
The harder implementation is the self-efficacy training: deliberately showing up when conditions arenât right to build durability rather than just performance. This requires accepting short-term performance dips. Most professional environments donât reward that kind of investment. If your performance review period is quarterly, deliberate training in suboptimal conditions can look like underperformance before it looks like development.
This week: Do the values identification exercise. Donât optimize it. Set a timer, answer the prompts, compare the values list against your actual schedule from last week. The gap is the data.
This month: Apply the 48-hour rule to one outcome (good or bad) thatâs historically caused you to either coast or spiral. Two days of feeling, then back to the work.
Ongoing: Ask yourself once per week whether the work youâre doing most connects to your values or to external validation. Not as self-criticism. As calibration.
The Way of Excellence earns its place as the third book in a reading sequence that starts with Four Thousand Weeks and runs through Slow Productivity. Not because itâs better than those books (itâs not better than Burkeman on finitude, not better than Newport on work design), but because it addresses something they leave out.
Those books give you permission to stop or slow down. Stulberg gives you a reason to keep going that doesnât require burning yourself out to prove something.
The framework has real limits: itâs better suited to people with work autonomy than to corporate employees with externally imposed workloads, and the philosophy-practice integration is imperfect. The self-employment assumption runs through the whole book in ways Stulberg doesnât fully acknowledge.
But the core distinction between identity fusion with outcomes (hustle culture) and full engagement without ego attachment (Stulbergâs excellence) is worth extracting regardless of which book you read it in. Thatâs the right target. If this is the book that makes the concept click for you, thatâs sufficient justification.
Read the values exercise chapter first. If it produces useful friction about where your energy is actually going, buy the book and work through the rest. If not, the earlier Practice of Groundedness covers similar ground in a tighter package.
Reviewed March 2026. This review focuses on comparative context (where Stulberg sits relative to the hustle and anti-hustle canon) rather than internal book assessment. For a thorough evaluation of the bookâs own frameworks and evidence quality, see our earlier review.